Family Entertainment Center Marketing:
Reboot & Reconnect
Go deeper to REBOOT and RECONNECT with your guests.
What makes your family entertainment center THE PLACE TO BE? As business returns and guests come out of their homes to play, this is a great time to re-think your marketing.
In this webinar, Andre Lawless will share ideas to help you improve marketing at your FEC or event venue. As Chief Marketing Officer & One-Man Marketing Army, Andre has helped innovative companies tell their most compelling stories to their most important audiences.
If you’d like to reboot and reconnect with your customers, or refresh your marketing, watch this webinar. In it, you will learn how to:
- Revisit your competitive landscape. Who is taking away your business? How are they messaging their offering?
- Identify, distill and double down on your Value Proposition. What makes you unique and better?
- Filter all of your messaging through the WIIFM filter. Consumers want to know What's In It For Me?
- Go deep into guest psychology. What do they need to see to feel safe and comfortable in your location?
- Go deep into guest emotions. How are they feeling? How do you want them to feel?
- Go deep into your data. What were the guests' playing patterns before? How have they changed?
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